August 24th Meeting – Kevin Newsome presents “Executives – A Market Ignored”

We are excited to have Kevin E. Newsome (M.Photog, Cr, CPP, API, FDPE, FSA, FED) as our Speaker for our August 24th Meeting!

With over 30 years as a full time professional photographer specializing in executives, seniors, children and family portraiture, Kevin Newsome might be considered one of Florida’s most experienced image artists. He’s a past president of the Tampa Area Professional Photographers Association (2003), the Florida Professional Photographers (2001), and the Southeastern Professional Photographers Association (2008-09). His book, Children’s Portrait Photography: A Photojournalistic Approach, was released by Amherst Media in 2007.

Kevin will present his program “Executives – A Market Ignored”

The landscape of our industry has evolved dramatically in recent years. More and more, professional photographers are fielding calls from potential clients who need the digital file for commercial purposes. In the film days, this was classified as a commercial job and rarely did portrait photographers even bother with it. The most any executive would purchase would be a single print to be used for business purposes. It was hardly worth the time.

Today, executive portraiture has become a product line that a good, quality portrait artist can count on for a steady revenue stream. It is still classified as a “commercial job” in that we are turning over the digital files along with a “user license” for them to make prints at their leisure for commercial purposes.

Kevin’s program will shed light on how this revenue stream has helped his business get through the slow times in our economy. A brief lighting and posing demo will be featured for a clean, yet professional studio head shot, along with tips on location lighting, marketing, and retouching for executives.

As an added bonus, Kevin will unveil his newest idea for attracting high school seniors. If you relish the thought of advertising to a captive audience, here’s your chance to see, first hand, a marketing concept that can’t help but work!

Sponsors: Miller’s Lab, GW Moulding & Mac Group


Join us at the Ramada Inn Mandarin at 6:30 for social time, the meeting will begin at 7:15. Be sure to bring an image for People’s Choice and plan on joining us at Chili’s afterwards!

First time guests are ALWAYS welcome free of charge!!!

We hope to see you there!